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Papers On Business - Management
Page 29 of 1610

Broadcast Media Advertising / The Choice To Ban Ads?
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12 pages in length. Advertising is a company's primary means by which to sell its product; without television or radio advertising, businesses would have significantly less ability to successfully market their wares. However, there are guidelines even for such a seemingly innocuous concept as plugging one's product, for the advertising industry has become a well-versed and slick operation all its own. Through the years, a distinctive trend has been established with regard to the various methods advertisers employ in order to outshine the competition. Some of these practices are looked upon as being instrumental within such a cutthroat environment; others, however, are viewed as inappropriate and unacceptable. The writer discusses the fact that while the broadcast media are the focal points for such a vast array of advertising techniques, they does not reserve the right to censor public consumption. Bibliography lists 7 sources.
Filename: BroadBan.wps

Can Broadcast Media Reject Ads ?
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A 6 page essay detailing arguments concerning whether or not broadcast media (Tv, radio, etc;) should be allowed to reject advertisements based upon their content. (Comm/Media, Law, and Advertising). Bibliography lists 12 sources.
Filename: Broamark.wps

Centrica
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This 16 page paper examines the energy and services company Centrica. The analysis is undertaken using Porters Five Forces, a PEST and a SWOT analysis. The bibliography cites 8 sources.
Filename: TEcentri.rtf

Brian Gallagher and The United Way: New Approaches to Old Problems
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Brian Gallagher and The United Way: New Approaches to Old Problems A 5 page discussion of the waves being made in the United Way by the new CEO Brian Gallagher. The United Way finds itself being catapulted from its traditional role in world society as a fund raising organization to a role which encompasses not only fund raising but problem solving. Needless to say there has been a certain resistance to this change. This resistance has been noted both within and outside the agency from individuals who think that the United Way’s role should be restricted to fund raising and not extended to what they perceive as “social engineering” . This paper supports Gallagher’s systemic approach to fund allocation. Bibliography lists 3 sources. PPuntWay.rtf
Filename: PPuntWay.rtf

C. Mervyn Maxwell/ Magnificent Disappointment
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A 5 page analysis of Maxwell's book concerning the life of William Miller (1782-1849), an American farmer and Baptist preacher, who believed that the second coming of Christ was imminent and founded a movement based on his beliefs. No additional sources cited.
Filename: 902ndcom.rtf

BUSINESS PROCESS ENGINEERING AND ITS POSITIVE IMPACT ON CORE BUSINESS PROCESSES
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This 10-page paper focuses on the theory of business process reengineering and how it can positively impact already existing core business processes. Included in the essay is a discussion of the origins of BPR, as well as specific examples of BPR's impact on already established business processes. Bibliography lists 2 sources.
Filename: MTbprcbp.rtf

A FINANCIAL ANALYSIS OF AMS
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This 5-page paper examines the financial information of book distributor Advanced Marketing Services, Inc., and provides an analysis as to the company's investment potential. Bibliography lists 3 sources.
Filename: MTAMSfin.rtf

The Body Shop International / Corporate and Business Level Strategies
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This 5 page report discusses the separate corporate and business level strategies of this popular and trend-setting cosmetics and toiletries company. Once one of the most avant-garde in “politically correct” employment and marketing strategies, the company has had to struggle with a number of strategic issues as it determines its response to the marketplace of the new millennium. Bibliography lists 5 sources.
Filename: Body.rtf

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