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Papers On Business - Management
Page 42 of 1610

"Napster 2.0: The Cat Is Back"
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An 11 page paper discussing the marketing of Napster 2.0, the revival of the company that largely created the music download industry. Napster has the ability to regain share in the industry it helped to create. As increasing numbers of downloads are to music phones and not to MP3 players, consumers are likely to view less of a link between iTunes and iPod. Bibliography lists 14 sources.
Filename: KSmktgNapster.rtf

"Norma Rae": Significance to Contemporary Worker Welfare
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A 5 page discussion of the events depicted in this 1979 movie to real-life worker welfare. Describes the deplorable conditions faced by factory workers during this period and introduces the topic of unionization. Notes that unionization gave the masses a single, powerful voice which could not be ignored by factory owners and managers. No additional sources are listed.
Filename: PPnrmaRa.wps

"Organizing for Effective New Product Development: The Moderating Role of Product Innovativeness"
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A 4 page review of the article by Eric M. Olson, Orville C. Walker, Jr. and Robert W. Ruekert. Design, development, and marketing are all critical factors in company profitability. As independent as these factors may seem, they are really quite interconnected. They explore the effectiveness of the teamwork concept in the design, development and marketing of company products to come up with a somewhat surprising conclusion. Bibliography lists 3 sources.
Filename: PPbusAna.rtf

"Partners Health Care System, Inc.,(B): Cardiac Care Improvement"
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A 5 page review of a 2001 article by Gary Pisano (Harvard Business School) detailing the changes made at a Massachusetts hospital that allowed the simultaneous reduction of costs for caring for cardiac patients, the reduction of resource utilization and patient length of stay, and improved patient outcome. The author details the process the organization went through and concludes that although several problems still remained, the processes that had been put in place to resolve costs and patient outcome in the restrictions levied by capitated insurance contracts could be expected to be successfully utilized to overcome those problems as well. Bibliography lists 3 sources.
Filename: PPmedEf2.rtf

"Reframing Organizations"
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A 6 page review of three chapters from Lee G. Bolman and Terrance E. Deal's book. This paper reviews Chapters 15, 16, and 17, summarizing the main points and applying them to real life situations presented by the authors. No additional sources are listed.
Filename: PPbsFram.rtf

"Rivethead: Tales from the Assembly Line": A Review of the Book by Ben Hamper
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A 3 page overview of the life of a fourth generation production line worker in Flint Michigan in the 1970s and 1980s. The author outlines the impact the United Autoworkers Union (UAW) had on Hamper and his fellow workers. No additional sources are listed.
Filename: PPriveth.rtf

"Staffing the World" -- Kelly Services Inc.
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This 3 page report discusses the temporary employment agency – Kelly Services. The company headquartered in Troy, Michigan, offers: "…human resources solutions that include temporary services, staff leasing, outsourcing, vendor on-site and full-time placement." This report looks at the company's history, what industries it serves, how many workers it utilizes, and how such an organization deals with booms and busts in the larger economy. . Bibliography lists 3 sources.
Filename: BWkellys.rtf

"The Autobiography Of Benjamin Franklin" - Leadership
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5 pages in length. Benjamin Franklin held many accomplishments throughout his life; having entered this world at a significant disadvantage, he mustered the internal fortitude to rise above his deficits to become one of the nation's most influential leaders. Penning his autobiography was not initially meant to reflect any specific pathway toward leadership but it eventually turned out that way inasmuch as it was well-received as an example of how to reach for one's goals and set good examples at the same time. No additional sources cited.
Filename: TLCBenFrnkLdr.rtf

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