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Pharmaceutical Agreement - Contract Issues - Case Study
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A 4 page paper that begins with a scenario of two hypothetical pharmaceutical companies. The U.S. company licenses technology to a company in Costa Rica. The Costa Rican company agrees to sell the drug at a sub-price due to an epidemic. The writer discusses why the Costa Rican company is in breach of contract, discusses alternatives and recommends action to take. Bibliography lists 3 sources.
Filename: PGcosphhy.rtf

Pharmaceutical Expansion into China
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A 7 page paper discussing points of consideration for Bristol-Myers Squibb in deciding whether to enter the Chinese pharmaceutical market. The paper discusses issues of foreign direct investment and restrictions China's government often places regarding location with the country. Some multinationals have been required to literally provide their own infrastructure in terms of utilities and transportation. Asian pharmaceutical companies are not as highly regulated as that of the US; the paper recommends that the company either simply export to China or form a partnership alliance with another Western-based pharmaceutical manufacturer. Bibliography lists 3 sources.
Filename: KSPharmIntl.wps

Pharmaceutical Industry
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This 7 page paper discusses the global pharmaceutical industry. The essay begins with a general overview of this industry, the types of companies within the industry, mergers and consolidations of companies and the primary reasons for these mergers. The writer also comments on the world market share held by U.S. corporations and comments on the profitability of pharmaceutical companies. The essay then explains that the industry's market structure is oligopolistic with heterogeneity among the few corporations that dominate the world market. The essay also discusses the issue of pricing. Bibliography lists 5 sources.
Filename: PGphrm3.rtf

Pharmaceutical Industry And Biotechnology Industry
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A 15 page paper that compares and contrasts the two industries. The writer begins with an overview of each industry, including their annual revenues, challenges and operational structures. The next section discusses the competitive issues and strategies for each industry, including the mergers and acquisitions in the pharmaceutical industry and why these have become necessary. The international cooperation within each industry is then discussed ending with the management issues in each industry. Data are included. Bibliography lists 7 sources.
Filename: PGphbio.rtf

Pharmaceutical Industry: Which Function To Outsource
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A 5 page paper. Using a Harvard College case study about Eastman Kodak's outsourcing IT as a basis along with other resources, the writer discuses the issue of outsourcing in the pharmaceutical industry. Specific topics are addressed: possible trade-offs, a framework for deciding which functions to outsource, a framework for selecting a partner, comment on the strength and weakness of the framework, and concluding remarks about outsourcing. Data regarding the proportion of pharmaceutical companies who outsource are included. Bibliography lists 5 sources.
Filename: PGphmou.rtf

Pharmaceutical Maketing Ploys and Viagra vs. Levitra
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A 12 page discussion of the marketing employed by GlaxoSmithKline and Pfizer in marketing these two popular drugs. This paper addresses the factors that determine marketing design and consumer purchasing behavior. The lack of information regarding potential adverse side effects in most of these ads is illuminated. Bibliography lists 6 sources.
Filename: PPdrgMrktViagra.rtf

Pharmaceutical Waste in Europe
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In this 5 page paper the pharmaceutical industry is examined with the argument that waste is not dealt with in the most effective manner due to the amount this would cost and the ability of companies to cut costs and remain in the law, or fail to be caught and prosecuted when they breach the law. The paper compares the way businesses have to deal with hazardous waste in the UK where the emphasis is on legislation, and compares this with Italy, where the emphasis is more of a stakeholder approach by the use of the annual accounts. The bibliography cites 5 sources.
Filename: TEhazwas.wps

Pharmacia and Upjohn
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This 10 page paper provides an overview of the basic management strategies of Pharmacia and Upjohn, the single company developed in 1995 with the merger of these two well established industry names. This paper considers the management perspective and strategy, a well as the operational function of the company and the increasing importance of restructuring principles for the company. Bibliography lists 5 sources.
Filename: MHUpjohn.wps

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