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Papers On Business - Management
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PREVENTION-APPRAISAL FAILURE AND LIMITATIONS
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This 3-page paper discusses the limitations of the PAF model when it comes to processes, pointing to the costing model as a more effective one. Bibliography lists 2 sources.
Filename: MTpafcostm.rtf

Prevnar - Analysis Of Production
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A 10 page paper. Prevnar is vaccine from Wyeth Lederle. This vaccine has been shown to be effective in preventing invasive pneumococcal disease in small children, in fact, it was credited with reducing the incidence of pneumococcal diseases by 40 percent in its first year. This essay is divided into these sections: product life cycle and market demand; demand forecast; new product development, quality function, and operations system design. The paper explains the FDA approval process, the capabilities of Wyeth, who produces Prevnar, and the demand for the product. 2 illustrations included. Data included. Bibliography lists 7 sources.
Filename: PGprvnr.rtf

Price and Product
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This 5 page paper given an in-depth definition of the terms price and product from a marketing perspective. Each is considered at different levels and the different interpretations of both terms are illustrated with examples. The bibliography cites 5 sources.
Filename: TEpricepro.rtf

Price Competition
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6 pages in length. Price competition is often the primary component between and among rival companies. However, woven within a company's price structure is a collection of other critical elements that help to shape the ultimate strategy. While company A might have a better product at a slightly lower price, company B's marketing tactics allow for them to be extremely competitive while still charging pennies more for the same item. The writer discusses how product pricing is not merely affixing a price tag; rather, it is the culmination of industry statistics, marketing ploys and an overall understanding of a particular store's target audience. Bibliography lists 7 sources.
Filename: TLCprice.doc

Price Discrimination Strategies
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This 5 page paper looks at price discrimination as a business strategy. The paper outlines what is meant by price discrimination and considers the motivation behind the adoption of price discrimination and then discusses the different ways that price discrimination may be implemented as a strategy. The bibliography cites 3 sources.
Filename: TEpricedis.rtf

Price Elasticity and Pricing Strategy
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A 5 page paper assessing the effects of the marketing department's recommendation that a producer of an unnamed product lower prices by 10 percent. The purpose here is to assess the effects of this action on profits and competitive responses. The paper considers the 4 Ps of marketing, price elasticity issues and effects on profits with and without competitive response. The most likely reaction will be that the producer gains a great advantage early on, which will begin to decline as competitors also reduce prices. The producer will gain less benefit as more competitors follow suit, for the consumer will have many choices of product at lower prices, rather than only the one of the early days of the price reduction. Bibliography lists 4 sources.
Filename: KSmktgPriElas.rtf

Price Elasticity and Pricing Strategy 2
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A 9 page paper expanding on the pricing considerations presented in the 5-page paper of the same name. The additional discussion in this longer paper addresses what a price-cutting retailer of bicycles can expect to happen to profits with and without a competitive response to the original retailer's reduction in prices. Bibliography lists 4 sources.
Filename: KSmktgPriElas2.rtf

Price Equilibrium & Price Controls
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A 9 page research paper that examines the topic of price equilibrium as affected by price controls. This discussion, first of all, looks at the processes of supply and demand and how equilibrium price and output are defined and established. Then, this information is applied to the question of price controls and what would be the likely consequences of the government attempting through price regulation to change market equilibrium prices, using two recent examples, the energy crisis in California and the ongoing national debate concern the price of prescription drugs. Bibliography lists 4 sources.
Filename: khpricon.rtf


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