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Papers On Business - Management
Page 133 of 1610

Apple; A BCG Matrix Analysis
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This 6 page paper uses the Boston Consulting Group matrix to examine the well known computer company and developer of the iPod; Apple. The matrix identifies different product types by categories with the labels of stars, cash cows, question marks and dogs. The bibliography cites 6 sources.
Filename: TEappleBCG.rtf

Apple; Background and SWOT Analysis
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This 11 page paper examines Apple Inc. The first part of the paper looks at the background of the company and its development. The second part of the paper discusses the position of the company in late 2007 and performs a SWOT analysis to examine the strengths, weaknesses, opportunities and threats that the company faces. The paper ends by presenting potential strategies which may help the company grow in the future. The bibliography cites 10 sources.
Filename: TESWOTapple.rtf

Apple; Loosing and Regaining Competitive Advantages
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This 14 page paper examines Apple; founded by Steve Jobs and Steve Wozniak, looking at h they lost their competitive advantage and the way in which they struggled to regain it, only appearing to have a sustainable success based on differentiation when Steve Jobs returns to the company after many years of absence and the iMac and iPod, supported by iTunes, are launched. The paper is based on a case study supplied by the student. The bibliography cites 10 sources.
Filename: TEappleCA.rtf

Apple; Management Functions
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This 6 page paper looks at the four functions of management; planning, organizing, leading and controlling and the way that Apple Inc. has used this to gain its’ current global position. The bibliography cites 5 sources.
Filename: TEapmang.rtf

Apple; Marketing and Organization
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This 3 page paper looks at the way that Apple markets itself, considering iMacs as well as iPods and iTunes. The paper is written as bullet points and is suitable for use preparing a presentation. The bibliography cites 2 sources. The bibliography cites 2 sources.
Filename: TEapplemark.rtf

Apple; Marketing and Organization
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This 3 page paper considers how Apple markets itself and the way this has adapted sand evolved over time, including the impact of iPods and iTunes and the support of the organizational structure e for the strategies employed. The bibliography cites 3 sources.
Filename: TEapplemark1.rtf

Apple; Marketing and Position
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This 9 page paper looks at different aspects of Apple Inc including marketing, market share, positioning and market strategies. The first part of the paper develops three personas representing target markets for the iPod, the iMac and ITunes. The second part of the paper examines the way ITunes has been marketed using the 4 P's model and then utilizes the 6 M framework to assess an iTunes promotion. The third part of the paper briefly considers the strategic reasons behind the launch of the iPod and iTunes. The bibliography cites 9 sources.
Filename: TEapitunem.rtf

Applicability of Magnet Hospitals to the Canadian Health Care System
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A 16 page paper primarily discussing the qualities of magnet hospitals and the process of achieving certification. Any quest to decrease costs while simultaneously increasing quality is a worthwhile pursuit in today's environment, but the many manufacturers failing in their attempts to implement TQM in the past can attest to the fact that there are pitfalls in the process. Magnet certification is tried, proven and documented, and has been shown to benefit nurse recruitment and retention efforts. Though the fiscal structure of health care in the US and Canada are very different, the goals of each are the same. Magnet certification can be applied to Canadian health care with only minimal alteration. Bibliography lists 16 sources.
Filename: KSmagnet.wps

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