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Papers On Business - Management
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The Development of the Marketing Mix; How Relevant is Borden's Theory Today?
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This 7 page paper discuss the relevance of Borden's original marketing mix to marketing management to-day and identify what developments have taken place, such as the 4 P's model, together with the application of the marketing mix in real life and how the marketing mix has emerged. The bibliography cites 9 sources.
Filename: TEmarkmixd.rtf

The Development of Tourism in China
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This 7 page paper considers the development of tourism in China, including the socio-cultural and economic impacts. The paper looks at the development over time, the drivers and the impact that the industry has had and the way in which is has had to be supported by local communities and residents as well as government. The bibliography cites 11 sources.
Filename: TEchinatour.rtf

The Development of Visitor Studies
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This 11 page paper considers the development of visitor studies as it related to museums, galleries and other exhibitions. Starting at the beginning of the twentieth century the paper explains the conflict between museums as centres for research and study or for general education. Included in the paper is the work of scholars such as Benjamin Gilman, Edward Robinson, Arthur Melton, C. Hay Murray, John Falk and Lynn Dierking. The paper outlines the development and discusses what they meant for public exhibitions. The bibliography cites 8 sources.
Filename: TEvistst.rtf

The Development, Differences, and Divisiveness Between Trade Unions
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This 11 page report discusses trade unionism, its development, and evolution. Trade unions have gone through periods of economic and political highs and lows. The excitement and determination of organization gave way, in many circumstances, to a level of apathy and decline in membership roles. These and other issues related to trade unionism are presented. Bibliography lists 12 sources.
Filename: BWtrunio.wps

The Devil Wears Prada: The Glass Ceiling
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This 4 page paper uses the movie “The Devil Wears Prada” as a “springboard” to consider the fact that Miranda Priestly, though successful, is still constrained by men’s rules of what the success should be. Bibliography lists 2 sources.
Filename: HVPrdGls.rtf

The Difference Between Leadership and Management
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This 6 page paper takes a look at both concepts. These similar concepts are compared and contrasted. Each concept is fully defined and explored. Bibliography lists 4 sources.
Filename: SA503mgt.rtf

The Difference Between Organizational Learning and the Learning Organization
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This 12 page paper defines each of the concepts and then they are compared and contrasted. Ideas regarding learning within the organization are explored. The importance of creativity is emphasized. Bibliography lists 15 sources.
Filename: SA208Org.rtf

The Differences of Marketing Tangible and Intangible Goods
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This 6 page paper considers the differences and similarities in the marketing of tangible and intangible goods. The paper uses detergent and financial services as examples used to explore the theoretical and practical differences. The bibliography cites 4 sources.
Filename: TEintanb.rtf


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