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Papers On Business - Management
Page 288 of 1610

Chrysler And GM: Case Study
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5 pages in length. The writer discusses differing business concepts that allowed both Chrysler and GM to come back strong within the automobile industry. Bibliography lists 1 source.
Filename: TLC_GM.wps

Chrysler Corporation
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This 20 page paper examines Chrysler Corporation shortly before its merger with Daimler-Benz. An overview of the firm is provided. A comprehensive financial analysis, inclusive of two charts and SWOT assessment, is a major part of the analysis. Strategies are recommended and a detailed plan of action is incorporated. Bibliography lists 15 sources.
Filename: Chrysler.wps

Chrysler LLC - An Analysis
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This 10 page paper begins with a brief history of Chrysler, which introduced its first car in 1924 but when it acquired Dodge, it's history took a new beginning, in 1924. The history is extremely complex and long, thus, a shortened history of highlights is provided. The essay then turns to a SWOT of Chrysler LLC, the new company under the ownership of Cerberus Capital Management. The essay ends with a Porter Five-Forces Analysis with concluding comments. Bibliography lists 24 sources.
Filename: PGchryslr.RTF

CHRYSLER, CERBERUS AND THE FUTURE
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This 15-page paper focuses on Chrysler's recent sale to Cerberus. The paper presents a SPACI and SWOT analysis, suggesting some steps Chrysler can take for the future. Bibliography lists 5 sources.
Filename: MTchrycer.rtf

Church & Dwight; Arm and Hammer Grow Up - A Case Study
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This 30 page paper examines Church and Dwight, the corporate owner of the Arm and Hammer brand. The paper is based on an case study written in 2002 and analyzes the company's position, including its' background and strategic posture and uses a Porters Five Forces model, a SWOT analysis and a TOWS Matrix to analyze the company and identify some potential strategies to take the company forward. The proposed strategies and evaluation process are discussed. The bibliography cites 6 sources.
Filename: TEarmhammer.rtf

Cima Marketing Case Study
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Cima manufactures mountaineering and hiking boots. The growth in the market has slowed down and now the firm has to decide on a future marketing strategy. This 7 page paper looks at the future strategies that are open to the company, examines the strengths and weaknesses of each strategy before making a recommendation. The bibliography cites 5 sources.
Filename: TEcimama.rtf

Cinnabon; Competitive Analysis
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This 8 page paper examines Cinnabon and performs a strategic external analysis of the company in the wider environment. Using Porters Five Forces model as a framework to look at factors such as market attractiveness, major trends, value delivery systems as well as a customer and competitor analysis. The bibliography cites 9 sources.
Filename: TEcinnabon.rtf

CIO - Improving Productivity
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A 5 page paper that discusses what the chief information officer can do to increase productivity. Wireless technology is discussed, including a recent survey of CIOs and other IT professionals that focused on wireless technology, what is being used and the results of using it. Another strategy that is discussed is retaining existing employees. Bibliography lists 3 sources.
Filename: PGcio.rtf

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