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Papers On Business - Management
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Comparing "Qualitative Anaylsis" with "Business Cycle Analysis"
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This 3 page report compares qualitative analysis with business cycle analysis and also discusses the differences between micro and macro forecasting. Bibliography lists 2 sources.
Filename: Compcyc.wps

Comparing 3 Books on Marketing
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A 9 page analysis that examines three books on marketing-- Ogilvy on Advertising by David Ogilvy; Market Segmentation by Art Weinstein; and The Marketing Imagination by Theodore Levitt. Each book is examined, in turn, as to common issues that it shares with the others. No additional sources cited.
Filename: 003mar.rtf

Comparing a Production Chain and a Sector Matrix
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This 9 page paper examines Gereffi’s production chain and compares and contrasts to the concept of a sector matrix as proposed by Froud, looking at the similarities and different and the way they may each be applied. The bibliography cites 10 sources.
Filename: TEchainmat.rtf

Comparing Amazon.com and Yahoo!
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A 7 page paper discussing these two companies. The first real search engine and in business for far longer than Amazon.com, Yahoo! currently posts gross profits roughly equal to those of Amazon.com. Neither, however, currently enjoys profitability. The purpose here is to compare the two companies, particularly in terms of their marketing efforts. The paper includes a SWOT analysis for each company and discusses the marketing mix at each. Bibliography lists 6 sources.
Filename: KSmgmtAmaYahoo.rtf

Comparing Benchmarking Models
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Benchmarking is becoming increasingly common. This 9 page paper explores the concept and uses of benchmarking to help the student develop a deeper understanding pf the processes and strategies of benchmarking by looking at three different benchmarking models that have been developed. The models examined are the evolutionary model, the integration model and the model developed as a part of the Agile Construction Initiative (ACI). The first two are broad flexible models, whereas the last is narrower and applicable to a single industry. The bibliography cites 10 sources.
Filename: TEbenchmk.rtf

Comparing Chinese Contract Law and English Contract Law
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This 6 page paper makes a direct comparison of contract law in China and England looking at the basic foundations, the requirements for a contract to be valid and the way in which issues such as fraud, misrepresent, misunderstanding and breach will be dealt with by the courts. The bibliography cites 10 sources.
Filename: TEchinacont.rtf

Comparing Four “Hot” New Management Books
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This 5 page report discusses -- Speed is Life (Davis), Evolve (Kanter), Built to Last (Collins and Porras), and Winning the Talent Wars (Tulgan) -- are examples of how different issues in the work world have created separate and unique problems, concerns, and solutions. It can be argued that such books cannot necessarily be compared with one another (apples and oranges) since each offers a different perspective on a different topic. However, certain comparisons are valuable since they allow for the reader to determine which may be the most useful. Bibliography lists 4 sources.
Filename: BW4mgmt.wps

Comparing Leadership Traits Of Five Persons/Characters
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An 8 page paper that explores leadership characteristics of five personages, three real and two fictional. They are: Jim Lovell, Gene Krantz, Preston Tucker, Captain Ramsey and Lt. Commander Hunger. The last two are characters in the film, Crimson Tide. The writer addresses: leadership, integrity, vision, communication, and empowerment as these characteristics apply to each individual. Bibliography lists 6 sources.
Filename: PG5ldrin.rtf


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