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Papers On Business - Management
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Cruising to Puerto Rico
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A 23 page marketing plan for a weekend-length cruise route between Puerto Rico and the British Virgin Islands. It is the mission of the venture to increase tourism in Puerto Rico, enabling each country to take advantage of its neighbor's tourist trade. The ultimate goal is that weekend cruise visitors will note the surroundings and accommodations, and return for on-land visits in the future. Bibliography lists 9 sources.
Filename: KStravPuRico.rtf

CrysTel; A Case Study in Organizational Change
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This 16 page paper looks at the way in which change may be introduced into an organization. Using a case study supplied by the student and the writer discusses suitable models of change which may be used to create a culture that will accept ongoing changes, the problems which may be faced when implementing change, the way in which resistance could be overcome, suitable leadership styles and ends by considering challenges the organization may have to deal with in the future. The bibliography cites 11 sources.
Filename: TEcrystel1.rtf

CSR as Good Business at GE
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A 3 page paper assessing an article published in late 2004 discussing GE’s announcement that it would be formally adopting corporate social responsibility and sustainability as business goals. Long regarded as a “laggard” in this respect, GE’s plans for the future and its present activities indicate its commitment to the concept and fact of CSR. Bibliography lists 1 source.
Filename: KScsrGE.rtf

CSR; Cadbury Schweppes
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This 7 page paper examines the way in which Cadbury Schweppes approach and embrace the concept of corporate social responsibility considering if this is a genuine approach or one undertaken merely to enhance profit. This is assessed with reference to the declared strategies and the observed practices of the company. The paper then considers how the CSR performance could be improved and the potential for the values to be used as a way of creating a competitive advantage. The bibliography cites 9 sources.
Filename: TEcadschw.rtf

CSX CORPORATION: AN OVERVIEW
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This paper is an overview of CSX Corporation, an international transportation firm, relying on a huge network of rail, trucks and ocean carriers to get products from one place to another. Bibliography lists 5 sources.
Filename: MTcsxcor.rtf

CSX’s Acquisition of Conrail
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An 8 page paper based on Harvard Case 9-298-006: The Acquisition of Consolidated Rail Corporation (A). The paper discusses the differences in the two companies in terms of financial results; the influence of the merger on Eastern railroads; and the benefits that the new entity can expect after merging. The paper concludes with a discussion of the excessive price that CSX offered for acquisition shares of Conrail stock. Bibliography lists 3 sources.
Filename: KSfinCSXconrail.rtf

Cuba & The Normalization of Relations
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A 7 page research paper in which the writer explains that we should normalize relations with Cuba because to do otherwise is unfair to American businesses who are eager to head over there. Bibliography lists 7 sources.
Filename: Cubarela.wps

CULLMAN ELECTRIC COOPERATIVE
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This 3-page paper, based on organizational structures during a crisis situation, discusses how Cullman Electric can prepare for disaster. Bibliography lists 3 sources.
Filename: MTcullman.rtf


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