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Duval Research Center
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A 5 page paper based on Harvard Case 9-680-046. Duval Plastics was founded in 1906, and by 1977 it had developed a two-arm career ladder for its research scientists. Some sought management positions, but generally because it was the accepted path of organizational acceptance and reward in the late 1970s. The paper recommends taking the focus off management as a reward as a solution for keeping mid-career scientists in their laboratories, shifting instead to reward for the development of products that have potential for commercial success. Bibliography lists 1 source.
Filename: KSduval.wps

DVD; Format and Functionality - Potential Uses in Sales Presentation Environments
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This 40 page paper looks at the technology of DVD, explains what it is, how it works, the different choices of functionality that are available and how it compares the digital technology compares to both analogue and other digital forms of technology. The writer then continues with a consideration of how this technology may be utilized to enhance a sales presentation in many different ways. This comprehensive consideration looks at DVD used for individual sales scenarios as well as large group situations, including a consideration of integration with GDSS. The bibliography cites 45 sources.
Filename: TEdvduse.rtf

Dyadic Exchange and Consumer Behavior
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This 5 page report discusses the communication exchange of one-on-one that is referred to as “dyadic” and how it relates to consumer behavior and marketing. What friends tell friends about any particular item or service results in an impact on the support and objectivity of those providing the product or service. Marketing departments, advertising agencies, and public relations practitioners all want to know how dyadic exchange occurs so that they can take full advantage of what they know to be an effective channel of communication. Bibliography lists 4 sources.
Filename: BWdyadic.rtf

Dynamic Team Member Roles
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This 3 page paper discusses the various roles that exist within a team. Bibliography lists 4 sources.
Filename: HVTeamMb.rtf

Dynamics in a Dysfunctional Group
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This 5 page paper is based n a case study supplied by the student. The group dynamics of a team are examined. The team is dominated by an autocratic leader who will not listen to any other team members, a mouse, an angry employee and a leader in waiting. The paper then suggests how the team may be developed from a fragmented team into a productive cohesive team. The bibliography cites 2 sources.
Filename: TEgroupdy.rtf

Dyson Appliance Company In The UK
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This 16 page paper explores the Dyson Appliance company located in the United Kingdom. James Dyson has been inventing things since 1970. This paper reports his early inventions and then focuses on his innovative cyclone, bagless vacuum cleaner, which he first launched in Japan in 1983. It would take years for him to obtain the funding to introduce the new vacuum cleaner in the UK but Dyson has the dominant market share over very worthy and well-known competitors. This paper includes the legal problems Dyson had with Hoover for infringing on his patent. It also discusses Dyson's most recent inventions, the company's unconventional marketing strategy, how the company gains a competitive advantage through differentiation, how competitors reacted, and the what the future holds for Dyson. Bibliography lists 15 sources.
Filename: PGdyson.rtf

Dyson; Competitive Strategy and Position
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This 10 page paper is a comprehensive look at the vacuum cleaner market in the UK and how Dyson was able to penetrate this market, becoming market leader in such as short time. The writer looks at the market as a whole, competitors, market share and strategies and outlines how Dyson were able to succeed by using innovation and the first mover advantage, becoming a dominant market leader and aggressively protecting that position against more established companies such as Hoover and Electrolux. The future is also considered with growth and diversification examined. The bibliography cites 5 sources.
Filename: TEdyson1.rtf

E Commerce vs Traditional Marketing in the UAE
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A 5 page paper listing the characteristics of traditional and electronic marketing. The paper reviews Porter’s views of the similarities and differences between traditional and electronic marketing, then applies the lessons to the UAE. Bibliography lists 6 sources.
Filename: KSeComUAE.rtf

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