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Papers On Business - Management
Page 612 of 1610

Greek Shipping: Meeting and Surpassing the Competition
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A 40 page examination of the Greek shipping industry and competitive forces, followed by a proposal for merger of the management companies of all current Greek shippers. Increasing outside competition is normal for the Greek shipping industry, but increasing regulations and environmental protections have increased costs to the point that Greek shipping is not as competitive as it once was. The paper proposes that all companies merge management function into a holding company that can then offer shares for sale to investors. The proposed structure enables current owners to retain ownership while combining forces to enable all to be more efficient and effective in competing in the growing worldwide shipping industry. Bibliography lists 11 sources.
Filename: KSgrShipMgmt.rtf

Green Initiative and Companies that Produce Electronic Games
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A 3 page review of some of the basic steps several companies are taking to become more ecologically friendly. Bibliography lists 2 sources.
Filename: PPenvElectGames.rtf

Green Marketing And Societal Marketing
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A 14 page paper. For the last three decades there have been intermittent attempts at marketing campaigns that emphasize the environmental safety of products. Concern for the environment has become a common and popular theme among consumers in many regions of this world. This essay explains green marketing, the principles of green marketing, the past failures of green marketing and the different segments of green consumers. The second part of the essay discusses societal marketing, the principles of societal marketing, the movement towards sustainability and the concept of the triple bottom line, and Kotler's five societal marketing concepts for which companies should be responsible. The writer also comments on the reasons consumers became cynical about marketing campaigns promoting environmentally-safe products. Survey data are included. Bibliography lists 14 sources.
Filename: PGgrnmkt.rtf

Green Mountain Coffee Roasters Memorandum
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This 5 page paper is a memorandum example. The information draws on actual information about the company, but the memo and ideas are fictitious. The memo includes IT changes with the use of collaboration software. Bibliography lists 4 sources.
Filename: SA636Mic.rtf

Green Supply Chain Management
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This 16 page paper examines the concept of the green supply chain; managing the supply chain in a sustainable or environmentally friendly manner. The paper starts by examining what a green supply chain is and how it may be defined and put into practice and the considers additional issues such as the potential benefits, costs, the key factors for implementation and then considers examples of firms that hover elements of a green supply chain in the UAE. The bibliography cites 18 sources.
Filename: TEgrensupch.rtf

Greener Pastures Case Study
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This 10 page paper examines a case provided by the student where a company; HydroCan, with a brand new product to reduce the need to water lawns, has to be marketed. The paper looks at how the decision of which market to target can be taken. The paper starts with a ASWO analysis, looking at the product sand how it fits in which both of these markets, and then looks at the potential profits for each option and where the break even point would be reached. The bibliography cites 4 sources.
Filename: TEgreener.rtf

Greenwashing and Apple Computers
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This 8 page paper examines Apple and suggests that it may be greenwashing. A look at its environmental policy and contributions over the years is used to argue the point. Bibliography lists 5 sources.
Filename: SA450App.rtf

Gretchen Fox And Fox Relocation Management Corp
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A 5 page paper that presents a profile of the company and of its founder. The essay discusses the company's growth and success and its strengths, which include a collaborative culture. The writer comments that weaknesses, if any, are not apparent and ends with comments about the company's future. Bibliography lists 10 sources.
Filename: PGfoxrl.RTF

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