term papers and more on Business - Management

Select any paper listed below and receive it TODAY
for only $ /page +FREE bibliography!!!

Papers On Business - Management
Page 905 of 1610

Marketing Environment - Pharmaceutical Industry
[ send me this paper ]
A 5 page paper. When developing marketing plans, companies must consider the marketing environment. There are six categories in the environment. These are identified and two are selected as focal points for this essay. Specifically, Social and cultural forces/consumer behavior and Competition are explained and discussed as they impact the pharmaceutical industry. The industry is described as one that is fiercely competitive. How these forces are related to this industry is explained. Bibliography lists 9 sources.
Filename: PGmkten.rtf

Marketing Environmental Analysis for the Development of the Tablet PC
[ send me this paper ]
This 5 page paper considers the environmental conditions that were present to help drive the development of the Toshiba Tablet PC from marketing perceptive, looking at the human, social, technological and general market conditions. The bibliography cites 4 sources.
Filename: TEtabletPC.rtf

Marketing Ethics and Public Policy
[ send me this paper ]
This 10-page paper discusses marketing ethics and marketing theories, particularly the contingency theory, which helps marketers analyze the complex and ever-changing conditions of the marketplace. It also defines needs and wants, and briefly discusses public policy in regard to consumerism. Bibliography lists 8 sources.
Filename: HVMarket.rtf

Marketing Ever Ready Batteries
[ send me this paper ]
A 21 page paper discussing factors that can enable Ever Ready to regain its leading market share. Ever Ready was the leading battery brand in the UK in the years before high-drain appliances and gadgets proliferated. Now that batteries are required for more than flashlights and portable radios, the company has lost market share as well as market position to another competitor. The purpose here is to examine strategy, competitive advantage and current conditions in order to arrive at a long term marketing strategy. Bibliography lists 18 sources.
Filename: KSmktgBatteries.wps

Marketing Failure: Webvan
[ send me this paper ]
A 6 page paper providing an "autopsy" of the failure of Webvan, an Internet-based grocery shopping and delivery service. Webvan was a great concept that busy people could greatly appreciate. Operation would be difficult with today's fuel costs, but still could be possible. Webvan's greatest legacy may be its testimony to the need for sound and astute management in any company of any type. Bibliography lists 4 sources.
Filename: KSwebvMktFail.rtf

Marketing Farmers Insurance
[ send me this paper ]
A 5 page paper discussing Farmers’ segmentation of its auto insurance line. The company offers several types of insurance but focuses on those auto insurance customers who pay their premiums yet rarely if ever file a claim. The company can practice narrow and highly targeted segmentation in its auto insurance business while approaching its other businesses in more traditional ways, building for a time in the future that it can then microsegment another line of insurance products. Bibliography lists 5 sources.
Filename: KSmktgFarmIns.rtf

Marketing Fast Moving Consumer Goods
[ send me this paper ]
A 6 page paper discussing a cereal producer's need to conduct market research to determine consumers' current feelings about the producer's products. The information provided by the company's active consumers can inform the use of promotions and their effectiveness in influencing consumers to buy Shannon Foods' cereal brand. The company needs to ask the consumer rather than relying on assumptions about consumers that may or may not be valid. Consumer answers to questions such as those above can provide the basis for other assumptions grounded in consumers' current views. Includes a questionnaire. Bibliography lists 11 sources.
Filename: KSmktgFMCG.rtf

Marketing for a Ferry Company
[ send me this paper ]
This 6 page paper looks at marketing issues for a ferry company in the British Virgin Islands. The paper starts by considering how marketing principles and market research can help the firm, the use of planning techniques to add value to the plans and how a plan can be developed and monitored. The bibliography cites 4 sources.
Filename: TEferrym.rtf

Page 905 of 1610
<< more 898 899 900 901 902 903 904 905 906 907 908 909 910 more >>

Didn't find what you're looking for yet? Try a keyword search above or
have a NEW research paper customized on any topic you like!!!

-or-

SELECT ONE OF THE TERM PAPER ASSISTANCE OPTIONS BELOW:

Samples | Testimonials | Best Term Paper Help Links

term papers reports essays research term papers helping college students who are writing papers

Sell Papers & Essays From YOUR Web Site and Earn Money!
CLICK HERE TO BECOME OUR AFFILIATE!