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Papers On Business - Management
Page 963 of 1610
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Metabolife
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A 5 page paper which provides general, as well as detailed, information
about Metabolife. Bibliography lists 4 sources.
Filename: RAmetablf.wps
Metaphor and the Organization -- Healthcare as an Example
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This
5 page report discusses the fundamental concept associated with
metaphor of using it as a way of explaining something by
describing it as something else. Certain aspects of
organizational behavior and organizational management are readily
described through the use of a metaphor and are often applicable
in virtually all types of work environments. However, such a
process requires a certain degree of awareness of the power of
language, especially in the healthcare context. Bibliography
lists 3 sources.
Filename: BWmeta4.wps
Metaphorical Analysis: Southwest Airlines And "Irish Conversation"
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5 pages in length. The writer provides parallels between Southwest Airlines and the metaphor 'Irish Conversation,' pointing out the relationship between its marketing division as guided by owner Herb Kelleher and many of the metaphor's same identifying elements: highly individualistic; often religion-focused; intense; must give reasons; ironic wit; certain ritual questions require response covering particular points; agile combination of facts and principles; strongly felt opinions; dearly held values; and proves worth as a person. Bibliography lists 3 sources.
Filename: TLCSthWst.rtf
Method of Inquiry; Using a Code of Ethics to Help with Decision-Making
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This 9 page paper looks at the way a company can undertake an inquiry into an action or decision, for an organisation or individual, to assess whether or not it is ethical. The paper shows how a suitable process will lead to sound decision-making based on a firms’ code of ethics. The bibliography cites 4 sources.
Filename: TEcodethic.rtf
Methodology for Target Marketing
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10 pages. This excellent discourse on target marketing a specialty product includes a company description, a description of the product being marketed, as well as the customer base. A detailed scenario of the typical customer is included as well as how the company addresses this customer in the decision making process. This paper would serve as a good example for any type of product or company when one needs to target a specific customer base. Bibliography lists 9 sources.
Filename: JGAtargm.rtf
Methodology; Research To Assess How the Non Sale of VHS Players Should Impact on the Marketing of Dixons
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In 2005 the Dixon’s Group announced they would stop selling video players as DVD players were so popular. This 5 page paper is an outline methodology for the way primary research may be undertaken to assess the way the company should change and adapt their marketing. The bibliography cites 6 sources.
Filename: TEdixdvd.rtf
Methods Critique of “Sources of Opportunities and Their Implications on New Product Performance in the Emerging Internet Connectivity Market”
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A 5 page paper critiquing the methods used in a study designed to assess the effects of R&D investment and strategic alliance activity among 50 of the top 200 US firms in the networking industry. The paper describes methods used and comments on the appropriateness of the statistical analyses used. Bibliography lists 1 source.
Filename: KSresMethodCrit.rtf
Methods Critique of "Sources of Opportunities and Their Implications on New Product Performance in the Emerging Internet Connectivity Market"
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This 5 page paper provides a critique of the methods used in an article on R and D processes and new product performance. This paper focuses on the specific elements of this one article. No additional sources cited.
Filename: MHJeanRe.rtf
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