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Papers On International Business
Page 60 of 263

Decision Making at Disney
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This 14 page paper looks at the decision making processes at Disney by examining the way two important strategic decision were made; the creation of a Disney theme park in Europe which resulted in the creation of EuroDisney, now known as Disneyland Paris, and the acquisition of Capital Cities/ABC. The paper looks at what factors were considered and the weaknesses as well as the strengths of the processes adopted. The bibliography cites 13 sources.
Filename: TEdecdisney.rtf

DECISION-MAKING, RISK MANAGEMENT AND GLOBAL BUSINESS
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This 5-page paper discusses the concept of risk-management in decision-making methodologies as it pertains to international business. Bibliography lists 5 sources.
Filename: MTdecmakgl.rtf

Decisions at Virgin Atlantic
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This 3 page paper considers the decisions making processes at Virgin and whether from the evidence, they appear to be logical and rational based in the strategies and decision that have been observed, The bibliography cites 5 sources.
Filename: TEvirginat.rtf

Decisions in Establishing a Global Supply Chain
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A 5 page paper discussing three primary questions that must be answered before being able to arrive at a workable supply chain in terms of global transport of materials. The questions are: what types of goods are being moved; how quickly each shipment is needed; and what types of infrastructure exists in remote locations throughout the world. Each of these can directly affect results. The paper discusses RFID tags to conclude that continued technical developments will better enable supply chain managers to orchestrate physical movement of goods relative to the three major questions that must be considered with every product class. Bibliography lists 8 sources.
Filename: KSsupChnGloDec.rtf

Defining a Non-Cola Strategy at Coca-Cola
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A 13 page paper examining considerations that the Coca-Cola Company needs to make in establishing and implementing strategy for a 100 percent juice product, using Porter's generic strategy and Abell's Business Definition Framework. The company will: (1) focus on the needs of its several customer groups and (2) promote the absence of anything but 100 percent juice and carbon dioxide in the new product. Addressing the true needs of its several customer groups and offering a product it legitimately promote as being healthy should prove to be a winning strategy for Coke's carbonated juice product. Bibliography lists 7 sources.
Filename: KScokeStratNonCarD.rtf

Dell Computer Corporation
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This 9 page paper offers an overview of Dell Computer Company. Discussion includes a brief description/history of the company, the marketing mix using the 4Cs (an update of the 4Ps), market share of PCs and servers in the U.S. and international markets, as compared to several competitors, factors of their competitive advantage, and worldwide operations. Bibliography lists 12 sources.
Filename: PGdell5.rtf

Dell Computer Corporation - Challenge
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A 7 page paper. Dell continues to gain a larger market share across the world. In this paper, the writer uses information sent from the student in addition to other sources. A short background of the Dell Computer is provided, including a SWOT. The writer then outlines a challenge facing the company, expanding into an Asian country, and makes recommendations for doing so. Bibliography lists 7 sources.
Filename: PGdelchn.rtf

DELL COMPUTERS AND GLOBALIZATION TRAINING
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This 5-page paper discusses what training management and employees require when it comes to working in a global workforce. Bibliography lists 4 sources.
Filename: MTdellgl.rtf

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