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Papers On International Business
Page 105 of 263

Honda; A Case Study
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This 9 page paper consider the Honda Motor Company. The paper starts by setting out the expectations of the stakeholders and then looks at the company in more detail, including a SWOT analysis, references to Porters competitive advantages and financial data. Recommendations are made and the methodology of measuring this in commercial and stakeholder terms is also included. The bibliography cites 5 sources.
Filename: TEhonda1.doc

Hong Kong Aircraft Engineering Company Ltd
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This 6 page paper looks at the company; Hong Kong Aircraft Engineering Company Ltd (HAECO) examining its' performance between the period 1997 – 2007, discussing the performance in the context of the overall aircraft maintenance industry and discusses the company strategy and the way it has changed. The bibliography cites 7 sources.
Filename: TEHAECO1.rtf

Hong Kong In Crisis
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A 5 page paper. This paper discusses marketing as a process and how it extends beyond companies to nations. In this case, Hong Kong. For the first time, Hong Kong is facing competition it has never known before from mainland China and a number of cities. The territory is losing ground. This paper discusses how Hong Kong is in crisis at this time and the fact that it must market itself. Bibliography lists 3 sources.
Filename: PGhongk.wps

Hospitality’s Influence in Driving Consumer Changes
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An 11 page paper addressing two questions: How important is marketing in the international hospitality industry in terms of creating trends? Have international hospitality organizations responded to or created global trends? Marketers obviously would like to believe that they have been able to affect the travel decisions of both the global consumer and the euro consumer, but the effects of recession and terrorism work to dilute their claims. This paper traces the course of broad economic development during the prosperous decade of the 1990s; its influence in increasing international travel; and the responsibility of the effects of recession and terrorism in placing intense financial pressure on the international hospitality industry. Bibliography lists 8 sources.
Filename: KShotelGloEuro.rtf

Host Governments
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7 pages. Host governments often provide generous incentives to attract multinational entry and yet they are often hostile to entry by acquisition. This paper will discuss these two responses and whether or not they are justifiable. Bibliography lists 15 sources.
Filename: JAhostgv.rtf

Hotels Operating Abroad
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A 3 page research paper that investigates the obstacles presented to hotel chains that wish to expand abroad. Experts agree that hotel development in other countries is a "different ballgame" from development in the US (Walsh 40). However, while the road to foreign development of American hotel and motel chains may be paved with obstacles, industry analysts argue that opportunities available in other countries make it worth the effort for American franchisers (Higgins 30). Bibliography lists 3 sources.
Filename: khhotab.rtfs

How Can Harrods Maintain Its Current Reputation Competitive Advantage?
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Harrods aspire to be the premier retail outlet in London. The competitive advantages include its' exclusive image and the level of service it offers. This 6 page paper considers the way in which Harrods will be able to maintain its' position. The paper focuses on the menswear department within the store. The bibliography cites 10 sources.
Filename: TEharrods.rtf

How Carlos Ghosn Changed Nissan
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Carlos Ghosn took over Nissan in 1999 when it was suffering heavy losses. This 3 page paper looks at the way he changed the company and the characteristics of the change he implemented that returned Nissan to profitability. The bibliography cites 4 sources.
Filename: TEghosn.rtf

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