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Papers On International Business
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Information Technology and its Effect on the Chemical Industry
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A 21 page paper assessing the value of chemical companies’ IT functions. The Bhopal disaster still would have occurred had the Internet existed in today’s commercial form at the time of the accident in 1985, but one can only speculate that the former Union Carbide would have been able to manage it better and perhaps save some of the lives that were lost. Internal and external pressures, the tightening economy and the continued trend to globalization all have brought about business changes that are systemic and likely permanent, and the chemical industry’s expansion of its IT capabilities focuses extensively on security and managing risk. IT plays a significant role in serving and monitoring the triple bottom line business model that Dow uses and likely will be instrumental in influencing other chemical industry organizations to adopt as well. The paper also discusses the growing importance of IT in managing organizations’ supply chains and monitoring their environmental effects. Bibliography lists 12 sources.
Filename: KSitChemInd.rtf

Innovation at Samsung
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This 14 page paper considers the way innovation manifests and in challenged at the well known electronics company Samsung. The paper considers the company itself and how innovation is seen. The paper then looks at the national systems of innovation that impact on the culture, before examining innovation though the way resources are used, human resource management and company structures. The paper ends with advice on strategy to encourage innovation. The bibliography cites 11 sources.
Filename: TEinnsam.rtf

Instant Coffee Industry
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A 5 page paper that begins with an overview of the history of instant coffee, who, when and where it was invented and first mass-produced. Some of the brand names are reported along with a description of some of the many different types of instant coffee. The decline in the U.S. market is addressed along with what two companies are doing to recapture the market. Bibliography lists 11 sources.
Filename: PGinscf.rtf

Insurable Interest in Greece
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English law of insurable interest is out of step with modern society and business practice and is in need of reform. This 3 page paper comments on this by comparing England to Greece. The bibliography cites 3 sources.
Filename: TEiningreece.rtf

Integrated Marketing Communications - An Analysis
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A 43 page paper. The integrated marketing communications process puts one single, unifying message in front of consumers. Any communication message from the company, whether it is a public relations spot or a full-fledged marketing campaign carries this one message. This paper begins with an introduction that comments on advertising and the hierarchy of effects. It then explains and discusses the differences between integrated marketing communications (IMC) and traditional marketing communication. This is a comprehensive discussion of what IMC is and how it works, ending with a table illustrating the differences between IMC and traditional models. Next, is a brief discussion of the criticism levied against IMC and rebuttal. The writer then presents the results of some IMC campaigns and finally discusses the best uses for the IMC approach. 1 Table included. Bibliography lists 17 sources.
Filename: PGimc.rtf

Integrating Foreign Employee
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This 5 page paper presents a scenario wherein a Japanese female engineer for a multinational corporation is assigned to the company's U.S. site for a six-month training program. The young women does not interact with others and seems to be alienated from the workplace. The essay discusses strategies for integrating this young women into the company and community more effectively. Bibliography lists 4 sources.
Filename: PGtmp.rtf

INTEL AND INTERNATIONAL
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This 3-page paper focuses on Intel's performance and products, and from that, attempts to determine if this company will be successful with its international ventures. Bibliography lists 4 sources.
Filename: MTintein.rt

Intel Corporation Analysis
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A 20 page paper that begins with an executive summary. An brief industry analysis is included. Major topics discussed include the political and legal environment, environmental sustainability, comments about hyper-competition in today's market, corporate responsibility, corporate culture, intellectual property and the effects of corporate culture. Bibliography lists 17 sources.
Filename: PGintel.RTF


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