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Papers On International Business
Page 147 of 263

Madonna
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This 19 page paper consider the case of the well-known singer Madonna and looks at how business sense has allowed a singer develop a multimillion dollar international business organisation. The paper looks at the development of the businesses within the music industry environment considering the use of strategy, differentiation and product lifecycle influences. The bibliography cites 12 sources.
Filename: TEMadonna.rtf

Magna and the Potential Acquisition of GM's European Interests
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This 6 page paper looks at the potential acquisition of GM's European interests, including Opel and Vauxhall. By Canadian firm Magna. The paper considers different issues that may be of concern to the firm, including the future of the automotive industry and the role of emerging markets, the ability to work with Russian investors, how the assets may be leveraged and currency exchange rate risks. The bibliography cites 10 sources.
Filename: TEmagnaGM.rtf

Major Issues Relating To The Management Of A Global Corporation
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This 9 page paper looks at issues that face managers of global firms, such as the way to manage what products are sold, supply chain management, marketing and positioning and how these should be either standardized or localized. The bibliography cites 11 sources.
Filename: TEmanglocomp.rtf

Making Bathing Suits in Denver
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A 6 page paper discussing the economic impact in Denver of establishing a small specialty apparel manufacturing facility there. This business and others like it have the ability to turn around the issue of competition. At present, small apparel manufacturers wring their collective hands over how to remain in business when giant producers in China pay workers often less than $1 per day, knowing all the while that small lots in an area of high labor rates (comparatively speaking) cannot compete on offshoring’s terms. The key is to realign the domestic approach to lead the global industry in approach to force large concerns to increase quality and customer response efficiencies. This proposed business in Denver represents a beginning toward that end. Bibliography lists 5 sources.
Filename: KSeconDevDenvBath.rtf

Mallory Batteries Limited
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This 5 page paper looks at a case study provided by the student. The issue considered is international pricing and the possibility of a manufacturer setting the amount of profit a retailer will make. The political, social, economic and legal aspects are all considered. The bibliography cites 2 sources.
Filename: TEmallor.wps

Management : Globalization And Diversity
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A 6 page paper that begins with comments about the complexity of the manager's job today. The writer discusses how globalization and diversity affects the manager. Bibliography lists 6 sources.
Filename: PGmgglv.RTF

Management and Communication in International Hospitality
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A 22 page paper discussing trends in management with emphasis on the need to encourage and maintain open communication between all departments at all levels. Marketers, those armed with theory and techniques of market research and versed in the art of asking questions, frequently are guilty of trying to figure out what customers want yet forget to simply ask them. Hoteliers would be well-advised to encourage communication between all departments; empower front line workers to be better able to meet customers' needs; and above all, remember to listen to each. The annotated bibliography lists 11 sources.
Filename: KShotelMgmt.wps

Management Development In The UK
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A 5 page paper that discusses management development, what it is, purpose, benefits and values. There is a special section on management development or lack thereof in the United Kingdom prior to the 1990s. Bibliography lists 5 sources.
Filename: PGmgdvp9.rtf

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