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Starbucks International Operations
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This 4 page paper discusses some of the issues surrounding Starbucks’ entry into the international marketplace. Bibliography lists 5 sources.
Filename: HVSBIntl.rtf

Starbucks International Operations
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This 4 page paper discusses several aspects of Starbucks' global operations. Bibliography lists 7 sources.
Filename: HVSBosea.rtf

Starbucks' History and Evolution
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A 5 page paper discussing key events in Starbucks' history and its current focus on international expansion. Conventional wisdom holds that no organization can continue double-digit annual growth consistently year after year, but so far that is precisely what Starbucks is doing. The company is obliged to look to international markets to sustain that growth, however. Bibliography lists 6 sources.
Filename: KSstarHist.rtf

STARBUCKS, GLOBAL EXPANSION AND CHINA
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This 3-page paper focuses on Starbucks' expansion (with emphasis on China) as well as some problems it has faced in expanding. Bibliography lists 2 sources
Filename: MTstarchin.rtf

STARBUCKS, GLOBALIZATION AND STRATEGIC ISSUES
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This 5-page paper discusses issues that Starbucks faces on an international basis. Other multinational corporations with similar issues are studied, and recommendations made to Starbucks. Bibliography lists 4 sources.
Filename: MTstarglob.rtf

Starbucks; A Case Study
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This 5 page paper is a case study of Starbucks Corp. The writer starts with the history of the company, and then considers how the branding and company policies, marketing and operations are realised in a single outlet. The bibliography cites 2 sources.
Filename: TEstarbu.wps

Starbucks; A Case Study
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This 10 page paper is a compensative look at Starbucks. The writer carries out a SWOT and a PEST analysis before considering how the company may expand their market share in the UK, using Ansoff's Matrix as a guide. The bibliography cites 1 source.
Filename: TEstarb2.rtf

Starbucks; Current Position and a Potential Future Strategy
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This 29 page paper examines the well-known company Starbucks. The paper starts with the background of the company, looking at its history and current position, discusses the vision and mission statements as well as the company values. An environmental analysis looks at the internal and external influences and the writer identifies the company's long-term objectives. Following this strategic alternatives are proposed which would help the company meet its long-term objectives, with the best potential strategy identified and implementation and financial projection presented for that solution. The bibliography cites 13 sources.
Filename: TEfutstar.rtf

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