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Papers On International Business
Page 261 of 263

Why are Sainsbury's Failing?
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This 12 page paper is a research proposal to prove, or disprove, the hypothesis that Sainsbury's have been loosing business and market share as the shopping experience they provide is no longer able to meet the consumer needs. The paper is a full plan, including methodology outline, methodology and a timetable. The bibliography cites 6 sources.
Filename: TEsainsprop.rtf

Why did Barings Bank Fail?
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Businesses may fail for a number of reasons, this 5 page paper considers why Barings Bank failed. The paper starts by looking at the reasons that companies fail and then applies to the bank by looking at the events leading to the failure focusing on issues of control. The bibliography cites 3 sources.
Filename: TEbaringfail.rtf

Why Do Multinational Enterprises Exist?
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A 3 page paper discussing the role of the multinational from the perspectives of Raymond Vernon and John Dunning. Vernon's model carried with it more social implications, such as the potential ability of the multinational to superimpose its wishes on the laws of the host country, but Dunning is more focused on other aspects of foreign investment, giving rise to the title of "eclectic paradigm" for his collective observations. Though Vernon's model is not sufficient in today's global economy to stand alone, it was more than adequate in the mid-1960s. Dunning's continues to be refined and may require even further refinement as the nature of the multinational continues to evolve with the growth of the global economy. Bibliography lists 7 sources.
Filename: Multinls.wps

Why eBay Failed in Japan
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A 4 page paper. When eBay launched its business in 1995 in the U.S., it was an immediate success and it subsequently expanded internationally. It was successful until it launched in Japan where it was a dismal failure. This paper discusses the launch and the reasons the company failed. Bibliography lists 3 sources.
Filename: PGebyjp9.rtf

Why is BMW Having Problems Increasing Market Share?
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This 32 page paper looks at BMW a company that has been trying, but struggling to increase market share. The paper starts with an introduction and examination of the problem. There is then an in-depth literature review looking at relevant models and theories that can be applied to the situation of BMW. The paper then simulates some primary research to assess target market opinions of BMW and their cars and presents a conclusion. The bibliography cites 15 sources.
Filename: TEBMWshare.rtf

Why Study E-Business with an International Emphasis?
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This 5 page paper is written in two parts explaining how a course on e-business, including e-commerce, with an international emphasis will be good for a student. The first part looks at who and why this course would be good for the student and how this would suit the long and short term career plans. The second part of the paper outlines a graduation thesis which would study "The importance of understanding e-business in developing countries" with an emphasis on Bangladesh, explaining why this is suitable for then student wanting to set up their own consultancy in the future.
Filename: TEebusstudy.rtf

Why Wal-Mart are Having Problems in the Germany Market
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Wall-Mart are a successful retail chain in the US and in other countries, such as the UK, with the acquisition of Asda. The company has invested $1.6 billion with the acquisition of the Wertkauf hypermarket chain and Interspar stores. This 9 page paper considers why the success seen in the UK as well as in the US has been elusive in Germany. Issues such culture clash, the different competitive environment and lack of real planning are all discussed. The bibliography cites 12 sources.
Filename: TEwalmartg.rtf

Why Youth and Community Workers Should Understand Globalization
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This 5 page paper discusses why community and youth leaders need to understand globalization. Bibliography lists 5 sources.
Filename: HVUnGlob.rtf

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