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Papers On Management And Business
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DaimlerChrysler Strategic Issues
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This 5 page paper discusses three strategic issues this company faces – declining sales, confusing data, and conflict between the two major divisions. Data are included. 3 illustrations. Bibliography lists 7 sources.
Filename: PGdmchr.rtf

DaimlerChrysler; A SWOT Analysis
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This 9 page paper considers the newly formed company that resulted from the Daimler-Benz acquisition of Chrysler. To undertake this a SWOT analysis is conducted to ascertain the strengths, weaknesses, opportunities and threats which may be currently present or seen in the future. The bibliography cites 8 sources.
Filename: TEdamcry.wps

DaimlerChrysler; Case Study
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This 30 page paper examines the merger of DaimlerChrysler and the mistakes that were made or could have been avoided. The paper loos at theories concerning the introduction and management of change, innovation and the use of information technology and then applies them to this merger. The bibliography cites 30 sources.
Filename: TEdchysler.rtf

DaimlerChrysler; From Start to Finish
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This 10 page paper examines the acquisition of Chrysler by Daimler-Benz in 1998, looking at why and how this acquisition took place, the perceived benefits to the companies in the context of their own resources and capabilities as well as the wider environmental factors in the automotive industry and eventual the outcome that led to Daimler's decision to sell the majority stake in Chrysler to a private equity firm in 2007. The bibliography cites 18 sources.
Filename: TEdamchryfinish.rtf

Dallas Love Field Airport.
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(5 pp) Our discussion is a problem-solving one. What if anything can be done with an over eighty year old air facility, that, its owner, the City of Dallas, feels must still accommodate commercial flights? An alternative and creative solution is suggested; wouldn't we want at least that for an honored grandmother, even if she is airborne. Bibliography lists 5 sources.
Filename: BBdlsair.doc

Damage Control at Cerner
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A 3 page open letter to shareholders attempting to protect Cerner’s stock price following release of a memo intended for internal use only. The CEO made some outrageous statements in an email intended for 400 local managers only, but which found its way to wide dissemination after being posted to the Internet. Stock price recovered, but in the short term it declined more than 25% as investors gave closer scrutiny to the company’s management. Bibliography lists 1 source.
Filename: KSmgmtCerner.rtf

Danaher Corporation
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A 10 page paper discussing this Washington, D.C.-based company. Founded in 1982, the company astounded analysts years ago, and it appears to continue to do so. It outperforms its industry in all measures, and the path of its stock price provides a refreshing counterpoint to the daily dismal news of tech stocks' new lows. The paper is a study in financial ratios, using financial data from five years to arrive at ratio values. Danaher consistently outperforms its industry by adhering to sound management practices and an unshakable pursuit of manufacturing efficiency. Includes 1 chart and 5 tables. Bibliography lists 8 sources.
Filename: KSDanaher.doc

Dasani Bottled Water
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A 4 page paper. In March 2004, Coca-Cola's Dasani bottled water came under attack twice in the United Kingdom. This essay explains the charges that brought Coke to recall 500,00 bottles of water and to delay the launch of this water in two other European countries. The essay reports the response from Coca-Cola. The writer then reminds the reader of the Tylenol fiasco and comments on the differences in the responses from these two corporations. Bibliography lists 4 sources.
Filename: PGdasan.rtf


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