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Papers On Management And Business
Page 128 of 388

Fast Food and E-Commerce
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This 10 page paper considers the impact that e-commerce has had on the fast food companies and their financial management. The paper looks at the potential ways e-commerce may be used, such as management of the supply chain, marketing and the use of the internet as a sales medium. The paper uses examples of real companies to illustrate the points raised. The bibliography cites 15 sources.
Filename: TEfastfod.rtf

Fast Food Marketing: McDonald’s and Wendy’s
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A 29 page paper discussing marketing challenges faced by these two fast-food competitors. McDonald’s is the unmistakable leader in the $145 billion fast-food industry, but number three Wendy’s is poised in 2004 to overtake Burger King in long-standing second place. The changes at McDonald’s during 2003 and throughout the first half of 2004 have had impressive results, but those very improvements have brought McDonald’s to the point of being required to deal with its pricing and the alternatives that “fast casual” provides for customers in the same price range as McDonald’s premium menu. For its part, Wendy’s is able to simply continue what it has been doing for all these many years. It is conceivable that Wendy’s could become the standard for burgers in the “fast casual” portion of the restaurant industry, leaving McDonald’s wondering what to try next. Bibliography lists 16 sources.
Filename: KSmktgFfMcDw.rtf

Fast-Food Toy Safety
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A 3 page letter from Wendy King, Director of the Safety Commission Office of Compliance of the Consumer Product Safety Commission, to all members of the fast food industry that distribute toys with their children’s meals. Ms. King seeks a private sector initiative to join McDonald’s and Burger King in pretesting all such toys to ensure their safety in the hands of the children for whom they are intended. Bibliography lists 1 source.
Filename: KSmktgMcDtoy.rtf

Feasibility Study for Bringing a Flameless Candle to the Market
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This 3 page paper conducts a feasibility study into an idea for a new product; a flameless candle. The paper looks at the potential market and considers the ease of manufacture and distribution. The bibliography cites 2 sources.
Filename: TEflameless.rtf

FedEx Case Study
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This 16 page paper examines the case of FedEx supplied by the student and answers the following 3 questions. 1. The following statement is critically evaluated “[FedEx] has built superior physical, virtual and people networks not just to prepare for change, but to shape change on a global scale; to change the way we all connect with each other in the new Network Economy" ( Annual Report, FedEx Corporation, 1999. This is discussed in line with supply chain and value chain theory and the use of the value chain to create competitive advantage. 2. Critically analyse and evaluate FedEX record of systems innovation and customer solutions in the context of how organisations respond to disruptive innovations, up to January 2000. 3. Reflect on the future direction of FedEx post 2000 by discussing the strategic thinking behind the announcement of three major strategic initiatives on 19 January 2000. The bibliography cites 9 sources.
Filename: TEFedEx.rtf

FedEx Corporation Analysis
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A 12 page paper that presents an analysis of FedEx Corporation. Topics include the types of services the company provides, subsidiaries, 2001 revenues, mission statement, a SWOT analysis (strengths, weaknesses, opportunities, threats), its current position, including a comparison with UPS, major projects the company is involved in at this time, the effect of today's economic and competitive environments on FedEx performance. Bibliography lists 12 sources.
Filename: PGFDEX4.rtf

FedEx SWOT
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A 6 page paper that begins with a brief historical overview of FedEx. The rest of the paper presents a SWOT analysis. Bibliography lists 6 sources.
Filename: PGfdex06.rtf

Female Entrepreneurship
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This 14 page paper looks at issues that concern the emergence and success of female entrepreneurs. Issues such as motivation, obstacles and barriers, different gender roles and culture are all discussed as they apply to the emergence of women entrepreneurs, including the practical aspects as well as the societal aspects. The bibliography cites 3 sources
Filename: TEfementre.rtf

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