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Papers On Management And Business
Page 223 of 388

Methods of Market Entry; A Case Study
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This 24 page paper considers the different ways in which a company can enter a market. Using Vulcan International as an example the paper considers the background of the company and their experience at expansion as well as push and pull factors. The paper then outlines the use of joint ventures, distributorships and licensing arrangements before considering which is the best choice for the company if it wishes to enter the German market. The bibliography cites 7 sources.
Filename: TEmarent.rtf

MGM Case Study
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This 6 page paper looks at the well-known movie production and distribution company; Metro-Goldwyn-Mayer, more commonly known as MGM. In the digital age the company is facing a number of challenges as well is increased competition. The paper considers the way that the company could compete in the future strategies which would allow the company to cope with the changing marketplace and allow for the company to increase revenues and profits. The bibliography cites 6 sources.
Filename: TEMGMcase.rtf

Michael Porter - Strategy
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This 5 page paper is an analysis of what Michael E. Porter defines and describes as strategy. Porter explains that operational effectiveness is not strategy. Strategy is about choices, operational effectiveness is not. The discussion incorporates Porter's three broad generic categories that may be used to gain a competitive advantage. Bibliography lists 5 sources.
Filename: PGprtst.rtf

Microeconomic Analysis of the Auto Market
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A 5 page paper discussing the microeconomic concepts that apply to both the producing companies providing new cars and the market segment that purchases the products. Macroeconomic conditions affect producers' choices in terms of input, and they affect the choices of potential buyers at the household level. Substitution is difficult in the auto industry; the paper uses GM's funding of Delphi layoffs as an example. Bibliography lists 4 sources.
Filename: KSeconMicroCar.rtf

Microsoft
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In 5 pages the author discusses the following question pertaining to a 1996 article on Microsoft, 'How is Microsoft currently doing? Is it happy w/ its current performance situation? Where does the firm want to be 5 years from now? What are the firm's weaknesses and strengths? What strategies does the firm have to use to be successful in the future?' Bibliography lists 1 source.
Filename: 96micro.rtf

Microsoft 2002
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A 6 page SWOT analysis of Microsoft's position at the beginning of its fiscal year 2003. The PC industry remains virtually flat, and the general decline in the US stock market has resulted in a 24 percent loss in market capitalization. Microsoft continues to be strong, however. Its individual points look weak, but the fact remains that it still outperforms its industry and remains as leader of that industry. Bibliography lists 4 sources.
Filename: KSmicro02SWOT.rtf

Microsoft And The Competition
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This 5 page paper comments on three issues: The effect on share prices of Microsoft's Internet competitors when Microsoft acquires companies; Whether or not Microsoft competitors are threatened by Microsoft's financial moves; and If the financial market should feel threatened by Microsoft's dominance in the operating system market. For the first issue, the writer provides three examples of recent acquisitions and makes general comments. The second issue is approached by demonstrating how, in at least one market, other companies give more competition to Microsoft than the other way around. Finally, the writer discusses Microsoft's smart card operating system and the threat this poses. Bibliography lists 6 sources.
Filename: PGmscp.rtf

Microsoft and Their Diversification Strategy
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This 6 page paper looks at different aspects of Microsoft's diversification strategy. The first part of the paper looks at the type of diversification undertaken and possible actions or reactions of competitors in those markets. The second part of the paper considers the important of the fast moving lifecycle for the products and the value of the proprietary advantage, the last part looks more closely at the way diversification is occurring and the general strategy. The bibliography cites 4 sources.
Filename: TEmicrodiverse.rtf

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