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Papers On Management And Business
Page 300 of 388

Starbucks' Strategy
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An 8 page paper discussing economic, social and technological forces affecting Starbucks' strategy, followed by a discussion of the firm's strategy at firm and business levels. Starbucks’ future seems to be assured, at least as long as it continues to focus attention on quality and personable service. Customers can find the opposite at any number of other outlets, and at much lower prices. Bibliography lists 3 sources.
Filename: KSmgmtStarStrat.rtf

Starbucks: An Overview
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This 8 page paper provides an overview of Starbucks in 2007, and includes an executive summary. The report itself is written in third person, but there is a positive spin as it is written for the Board of Directors. Facts are included about strategic planning, corporate governance and social responsibility. Bibliography lists 10 sources.
Filename: SA723S.rtf

Starbucks; A Case Study
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This 10 page paper is a compensative look at Starbucks. The writer carries out a SWOT and a PEST analysis before considering how the company may expand their market share in the UK, using Ansoff's Matrix as a guide. The bibliography cites 1 source.
Filename: TEstarb2.rtf

Starbucks; Challenges in 2002
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This 3 page paper looks at Starbucks in 2002. The paper discusses why the firm has been so successful and looks at what issues may have eroded its’ image and competitive advantages between 1992 and 2002. The paper is based on a case study supplied by the student. The bibliography cites 2 sources.
Filename: TEstar2002.rtf

Starbucks; Core Competences and Value Chain Analysis
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This 5 page paper looks at the core competences of Starbucks, which include supply chain management, marketing, the business model developed and leadership. The paper then presents a short value chain analysis. The bibliography cites 4 sources.
Filename: TESBcore.rtf

Starbucks; Current Position and a Potential Future Strategy
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This 29 page paper examines the well-known company Starbucks. The paper starts with the background of the company, looking at its history and current position, discusses the vision and mission statements as well as the company values. An environmental analysis looks at the internal and external influences and the writer identifies the company's long-term objectives. Following this strategic alternatives are proposed which would help the company meet its long-term objectives, with the best potential strategy identified and implementation and financial projection presented for that solution. The bibliography cites 13 sources.
Filename: TEfutstar.rtf

Starbucks; From Humble Origins to Global Phenomena
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This 26 page paper looks at Starbucks including its' past, present and possible future. The paper reviews the development of the firm looking at then history, the strategies used and the way Starbucks competes in the context of the internal and the external environment as well as looking at the challenges that the firm is facing and how it is reacting. The bibliography cites 11 sources.
Filename: TESBhumble.rtf

Starbucks; Past, Present and Possible Future
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This 12 page paper examines the history and development of Starbucks from its' beginnings in 1971 with a single store to a firm with a turnover in excess of $10,000 million and more than 15,000 stores across the globe. The way the firm competes, its core competence and issues such as marketing are all discussed. The bibliography cites 8 sources.
Filename: TEstarpast.rtf

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