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Papers On Management And Business
Page 327 of 388

Test-Marketing Project
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A 10 page paper outlining a project plan for the design, production and test-marketing of a new product. The paper includes discussion of stakeholders and provides a Gantt chart outlining the time allotted for specific steps comprising the project. Bibliography lists 7 sources.
Filename: KSprojMgmtEcomTest.rtf

Testing Dow Chemical’s Commitment to the Triple Bottom Line
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An 8 page paper elaborating on the problem statement, hypotheses, sampling and statistical method used in the companion paper, KSmgmtDowTBL.rtf. The proposed method is that of applying regression analysis to Dow’s stock price performance after April 1994, the date that the company announced it would halt production of 1,1,1 trichloroethane by December 1995, years in advance of the cessation required either by international treaty by 2005 or by the US 1990 Clean Air Act by 2002. The goal is to determine whether Dow’s commitment to social responsibility and sustainability correlates with financial performance (i.e., the triple bottom line). Bibliography lists 8 sources. Includes an appendix containing expenditures 1993-2002 for environmental restoration and prevention, and another containing stock price data for the sample period.
Filename: KSmgmtDowTBLmeth.rtf

Texaco; A Case Study
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This 12 page paper considers this well known oil company both prior to the merger with Chevron and in the early stages of the merger. The paper considers the current strategies and attitudes of the company and how they may need to develop in the future. The bibliography cites 6 sources.
Filename: TEtexaco.wps

Texas Instruments' Legal Guards
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14 pages in length. Texas Instruments has been in the enviable position of holding the only semiconductor-specific patent addressing basic design. TI is extremely protective of their rights concerning the patent, and with good reason: semiconductor pursuits currently account for 84 percent of all of TI's business, but the patent is set to expire in 2001. While the company pursues other avenues of business in search of products and processes that can take the revenue places of patent licensing, they also pursue every method of protecting the use of the patent until the final expiration, when it becomes public domain property. Bibliography lists 9 sources.
Filename: Texasins.doc

The "Ideal" Health Care Organization Structure
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A 3 page paper discussing how the structure of the organization can impart either freedom for creativity and innovation or condemn the organization to maintaining rigid hierarchy that serves no good purpose. The ideal structure will serve the needs of the mission and vision statements, and the ideal organizational structure can contribute to fostering individuals' attainment of Maslow's third level in his hierarchy of needs, that of belonging to something larger than they. Includes an abstract. Bibliography lists 4 sources.
Filename: KShlthCrOrgStIdel.rtf

The "Peter Principle" and Business Strategy
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A 7 page paper discussing the relevance of this 1969 publication to today's business environment. The Peter Principle holds that individuals will be promoted until they reach a position in which their performance is only marginal - their "level of incompetence." Given today's hypercompetitive business environment, organizations of all kinds and sizes are forced to operate more efficiently and need vision and creativity from managers. They are unlikely to find those qualities in incompetent managers, and that lack negatively affects the organization's bottom line while also damaging its competitive position. Bibliography lists 4 sources.
Filename: KSpeterPrin.wps

The Acquisition of Asda by Wal-Mart
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This 18 page paper examines the acquisition of the UK supermarket of Asda by US firm Wal-Mart which took place in 1999. The paper looks at the position of both companies prior to the acquisition taking place. The motivation and tactic of both companies are examined along with the financing arrangements and the final results of the acquisition on the short term share price and the performance of the newly merged company. The bibliography cites 17 sources.
Filename: TEaqasda.rtf

The Acquisition of Chrysler by Daimler-Benz
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This 6 page paper considers this acquisition by considering the motives and hopes for the mergers and comparing them with the reality. The results of the merger are considered and the failure of the desired economies of scope and scale are discussed with the potential reasons for the current failure. The bibliography cites 8 sources.
Filename: TEchrysl.wps

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