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Papers On Management And Business
Page 338 of 388

The Future of McDonald's Corporation
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This 3 page paper examines McDonald's and how it will fare in the future. The CEO position is discussed. Bibliography lists 5 sources.
Filename: SA640MCD.rtf

The Gap, Inc.
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This 7 page paper presents a profile of The Gap. The history of the company as well as future plans are explored. A short outline is provided that may be used for oral presentation purposes. Bibliography lists 8 sources.
Filename: SA305GAP.rtf

The Global Strategy of Whirlpool
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This 3 page paper looks at the global appliance company Whirlpool and how the company competes in this market. Answering questions supplied by the student the paper explains the type of competition the company faces, the source of advantage the global strategy and potential areas for strategy improvement. The bibliography cites 3 sources.
Filename: TEwhirl2.rtf

The Growth Of Lotus Development Corporation
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5 pages in length. Of the early days of Lotus Development Corporation, Janet Axelrod says that she and Mitchell Kapor, Lotus' founder, had come to an understanding early on: Kapor would deal with the business end of things; Axelrod would ensure that Lotus employees enjoyed some of the most liberal benefits in the industry and that Lotus would be recognized as a leading innovator in corporate responsibility. That agreement was struck in 1981, and it still holds today. Though IBM broke its own precedence and acquired Lotus by means of a hostile takeover in 1995, Lotus remains a leader in its field and is increasingly global in its focus. Bibliography lists 2 sources.
Filename: Lotus2.doc

The Growth of the Air Transport Industry
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7 pages in length. The air transport industry has reached new alltime highs in this new age of technology. Internet sales which must be shipped, usually by air, account for part of this growth, but it is the overall globalization of the world that is causing most of these major companies to have to expand and update their fleets as well as add more personnel. This multi-billion dollar industry is flying high. Bibliography lists 10 sources.
Filename: JGAatran.wps

The History of Frito-Lay
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This 5 page paper reviews the history of the Frito-Lay Company. From the early activities of Mr. Doolin and Mr. Lay to the merger in 1965 with the Pepsi-Cola Company and through the restructuring that brings us to the present. It examines such aspects as marketing, expansion and the use of computers. It concludes with a look to the future and the potential of cross-cultural marketing. Bibliography lists 6 sources.
Filename: Fritola2.wps

The History Of Frito-Lay
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This 8 page paper reviews the history of the Frito-Lay Company. From the early activities of Mr. Doolin and Mr. Lay to the merger in 1965 with the Pepsi-Cola Company and through the restructuring that brings us to the present. It examines such aspects as marketing, expansion and the use of computers. It concludes with a look to the future and the potential of cross-cultural marketing.
Filename: Fritolay.wps

The History of the Team Approach to Management
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This 5 page paper examines the team approach to management by delving into its history. Examples from different industries are provided. Bibliography lists 6 sources.
Filename: SA642tms.rtf

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