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Zara Strategy
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An 8 page paper discussing Zara's unconventional approach to its supply chain as a point of competitive advantage. The paper discusses Zara in relation to Gap and H&M; identifies cautions for the future; and makes recommendations for future strategy. Bibliography lists 6 sources.
Filename: KSstratZara.rtf

ZUNE AND ITUNES-- A COMPARISON
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This 5-page paper compares and contrasts Microsoft's Zune and Apple's iPod/iTunes, and outlines strategic marketing ideas for the Zune. Bibliography lists 2 sources.
Filename: MTipodzune.rtf

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