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Papers On Marketing Case Studies
Page 43 of 134

FARAC; A Marketing Case Study
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This 8 page paper uses information provided by the student to write a report indicating what a new product is, who the target market are and how the marketing has been designed to communicate effectively with that market. The paper includes a description of the product; a food preparation device, and looks at the use of colour, fonts, photographs and style to achieve the goals. The bibliography cites 5 sources.
Filename: TEfarac1.rtf

Fashion Research Paper on Interchangeable Pockets or Hoods
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This 7 page paper presents research on the market for a new product; removable/interchangeable pockets and hoods. The paper outlines the target market of female tweens between the ages of 10 and 13 years looking at the demographics and psychographics of the target market, assesses the benefits of the new product, looks at potential influences on the way the new product will sell and presents a positioning statement. The bibliography cites 16 sources.
Filename: TEpockets.rtf

Fast Food Industry
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A 15 page paper that provides an overview of the fast food industry. The paper includes: executive summary, history of the fast food industry beginning with White Castle in 1916, the key players today, major success and growth factors, financial data, trends, such as multi-branding, and the future prospects for the industry, and an analysis. Bibliography lists 12 sources.
Filename: PGfstfd.wps

Fax International: A Case Analysis
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This is a 5 page paper which examines the business plan and strategy of a telecommunicaitons business planned entrance into the international market. The bibliography has 5 sources.
Filename: JHFaxi.rtf

Feasibility Study for Bringing a Flameless Candle to the Market
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This 3 page paper conducts a feasibility study into an idea for a new product; a flameless candle. The paper looks at the potential market and considers the ease of manufacture and distribution. The bibliography cites 2 sources.
Filename: TEflameless.rtf

Federal Express Case Study
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7 pages. This is a case study of Federal Express that critiques Federal Express' business and quality management as well as their vision and mission statements, and the competitive field in which Federal Express works. Bibliography lists 6 sources.
Filename: JAfdexps.rtf

Fiber Product Design
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Considering cost, ease of production, environmental safety and renewable access, the best alternative for floor covering in the future may well be hemp, or cannabis sativa. It has many of the same qualities that make sisal, also a hemp, a viable alternative as well as the added merit of meeting geographical growth requirements within the United States, which would provide further economic incentive. Political deterrents and the lack of processing facilities prohibit the growth of this particular market at this time but these are obstacles easily overcome when considering the benefits. This 13 page paper explores the alternatives in natural fibers, including sisal and hemp, for use in producing an economical, environmentally safe and aesthetically pleasing alternative to synthetic fibers for use as floor coverings. Bibliography lists 8 sources.
Filename: KThempru.wps

Film Review & Critical Analysis of "Raging Bull"
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A 2 page paper which reviews and provides critical analysis of Martin Scorsese's 1980 film, "Raging Bull." Bibliography lists 1 source.
Filename: TGragbul.wps

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