term papers and more on Marketing Case Studies

Select any paper listed below and receive it TODAY
for only $ /page +FREE bibliography!!!

Papers On Marketing Case Studies
Page 44 of 134

Financial Times Lifecycle
[ send me this paper ]
This 11 page paper looks at the UK newspaper The Financial Times ad considers its development though to the current maturity stage of the product lifecycle. The paper looks at strategies which have been followed in the past and the strategies that should be followed of the paper is to survive the current market condition before the level of decline becomes unstoppable. The bibliography cites 10 sources.
Filename: TEFTlifec.rtf

Finding a New Product and Marketing it
[ send me this paper ]
This 21 page report style paper looks at the company DaimlerChrysler and looks at a way in which the company may seek to improve their current position by introducing a new product line; a motorbike. The report looks at the current market conditions and competitors as well as their own potions, and after this a marketing strategy is developed to launch and market the product. The campaign looks at the 4 P's and also includes sample cash flow forecasts and 4 graphs. The bibliography cites 10 sources.
Filename: TEmotbik.wps

Finding the Right Price at Alma Products
[ send me this paper ]
A 4 page breakeven analysis for a new charcoal starter product offered by Alma Products. Alma’s principals are not overly concerned with making a profit during the first year, but neither should the company sell the product for a low price at the outset only to raise it later. The paper recommends prices at which retailers and mail order houses should sell the product. Bibliography lists 3 sources.
Filename: KSacctBrkevnAlma2.rtf

Finding the Right Price at Alma Products
[ send me this paper ]
A 6 page breakeven analysis for a new charcoal starter product offered by Alma Products. Alma’s principals are not overly concerned with making a profit during the first year, but neither should the company sell the product for a low price at the outset only to raise it later. The paper recommends prices at which retailers and mail order houses should sell the product. Bibliography lists 3 sources.
Filename: KSacctBrkevnAlma.rtf

Five-Year Marketing Plan: Home Depot Inc.
[ send me this paper ]
This 16 page paper presents a marketing plan for the named company. Home Depot Inc. is the largest home improvement chain in the world and the second largest retailer (after Wal-Mart) in the United States. The company has historically offered a vast array of home and garden improvement products at the lowest cost possible with the best customer service. In recent years, its customer service has declined dramatically. This paper presents a market analysis that includes a company profile, industry analysis, analysis of the competition, a SWOT analysis of the company, mission, financial and nonfinancial goals, target markets, customer analysis, expanded services, marketing mix (4Ps), selected financial data, and a marketing plan with five-year financial projections and the five-year implementation plan. 3 Tables are included. Bibliography lists 15 sources.
Filename: PGhmdpo.rtf

Following the Chain of Command (Case Study Analysis)
[ send me this paper ]
This 8 page paper evaluates a case study submitted by a student. The case study involves an airline where protocol was broken and some of the managers were demoted as a result of a loss of cargo. The outcome of the case is discussed in depth. No bibliography.
Filename: SA347air.rtf

Ford; Selling Cars
[ send me this paper ]
This 12 page paper looks at the way Ford sells cars by examining the company, looking at the way sales are supported with the strategies, marketing and structure and considering some of the approaches and changes which have occurred in the sales structure. The bibliography cites 9 sources.
Filename: TEsellford.rtf

Forte Hotels, Branding, and Possible Future Markets
[ send me this paper ]
This 12 page report discusses the United Kingdom’s hotel chain known as the Forte Hotels Group. The Forte Hotel Group includes Le Meridien, Trusthouse, Posthouse and Heritage hotels around the world and is the United Kingdom’s leading hotel group with 300 properties representing 30,000 rooms. The company employs approximately 47,000 people throughout the world (forte-hotels.com). Sixteen of the hotels are in London alone. In fact, Forte’s Trusthouse properties alone number over 200 hotels in Britain. The hotel industry is a notoriously troublesome realm in which to truly prosper requires the establishment of a clear identity. “Branding” has proven itself, time and again, to be an important component in the overall marketing mix of the “hospitality” industry. Bibliography lists 7 sources.
Filename: BWforte.wps

Page 44 of 134
<< more 40 41 42 43 44 45 46 47 48 49 50 51 52 more >>

Didn't find what you're looking for yet? Try a keyword search above or
have a NEW research paper customized on any topic you like!!!

-or-

SELECT ONE OF THE TERM PAPER ASSISTANCE OPTIONS BELOW:

Samples | Testimonials | Best Term Paper Help Links

term papers reports essays research term papers helping college students who are writing papers

Sell Papers & Essays From YOUR Web Site and Earn Money!
CLICK HERE TO BECOME OUR AFFILIATE!