term papers and more on Marketing Case Studies

Select any paper listed below and receive it TODAY
for only $ /page +FREE bibliography!!!

Papers On Marketing Case Studies
Page 58 of 134

Lands' End / Strategies & Techniques
[ send me this paper ]
The strategies and techniques used by Lands' End to teach consumers about the company and its products are explored in this 7 page essay. How the company involves the consumer in the company are discussed. Recent print ads are examined with suggestions for an updated ad for one of their products. No bibliography.
Filename: Lande.wps

Launching a Dishwasher Powder
[ send me this paper ]
This 10 page paper looks at the way a new dishwasher powder may be launched. The paper consider the 4 P's; product, price promotion and placement. The writer consider the target market, what it is they may want and the design of the product though the way the powder may be advertised, outlining an advertising campaign and the supporting point of sale material to encourage the right placement. The bibliography cites 5 sources.
Filename: TEdishws

Launching a New Product in International Markets; a Product Plan
[ send me this paper ]
This 19 page paper looks at launching a brand new product on the market. The product chosen is an anti-ageing product. The paper describes the new product, outlines the goals and strategies for the launch and first few years, defines and examines the target market considered competitors and substitutes, and then looks at the pricing, distribution and promotion of the product. The paper ends with a three-year budget. The bibliography cites 9 sources.
Filename: TEantiage.rtf

Launching a New Product; Pet Food
[ send me this paper ]
This 5 page paper considers the way in which a new dog food can be launched. The budget is limited and the writer outlines a creative brief, designed for the target audience using press, billboards and magazines in order to maximise the use of limited budget. The bibliography cites 5 sources.
Filename: TEdogfd1.wps

Learning from Leapfrog
[ send me this paper ]
This 4 page paper uses a case study to discuss the success of Leapfrog Enterprises. It discusses the No Child Left Behind Act, as well as Leapfrog’s business model. Bibliography lists 1 source.
Filename: HVLpFrog.rtf

Lee Iacocca: Ford Through Chrysler
[ send me this paper ]
A 6 page review of the career of Lee Iacocca. Traces his rise to the presidency of Ford Motor Corporation, his dismissal from that position, and his subsequent presidency of Chrysler Corporation. Notes Iacocca's greatest accomplishments as the Ford Mustang and the Chrysler Mini-Van. Based largely on "Iacocca, An Autobiography". No additional sources are listed.
Filename: PPiacocc.wps

Lego
[ send me this paper ]
This 4 page paper considers how Lego had suffered as a result of complacency and failing to notice how the market was changing. The lifecycle had reached maturity and the company had not noticed. The paper conducts a SWOT analysis to look at the strengths weaknesses opportunities and threats and then offers a long term solution. The bibliography cites 5 sources.
Filename: TElego01.rtf

Lego; PEST and SWOT Analysis
[ send me this paper ]
This 3 page paper looks at the difficult position of Lego, and analyses it with a PEST analysis that looks at the political, economic, social and technological factors. The SWOT analysis considers the strengths, weaknesses, opportunities and threats that face the company. The bibliography cites 2 sources.
Filename: TElegope.rtf

Page 58 of 134
<< more 53 54 55 56 57 58 59 60 61 62 63 64 65 more >>

Didn't find what you're looking for yet? Try a keyword search above or
have a NEW research paper customized on any topic you like!!!

-or-

SELECT ONE OF THE TERM PAPER ASSISTANCE OPTIONS BELOW:

Samples | Testimonials | Best Term Paper Help Links

term papers reports essays research term papers helping college students who are writing papers

Sell Papers & Essays From YOUR Web Site and Earn Money!
CLICK HERE TO BECOME OUR AFFILIATE!