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Papers On Miscellaneous Issues In Business
Page 3 of 288

MOBILEMEDIA BANKRUPTCY AND A SWOT ANALYSIS
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This 5-page paper focuses on the 1997 Chapter 11 (bankruptcy) filing of MobileMedia Corp. The paper features a SWOT analysis to help describe how and why MobileMedia had to declare bankruptcy. Bibliography lists 3 sources.
Filename: MTmoswot.rtf

MARKETING STRATEGIES AND SOAP SUDS
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This 15-page paper examines marketing theories such as the 4 Ps and SWOT as they pertain to a specific product which is, in this case, laundry detergent. The paper defines the theories and uses them to help market the detergent. Also included is financial information about Proctor and Gamble as an example of an income statement. Bibliography lists 4 sources.
Filename: MTmarsoa.rtf

“Commodification in the leisure industry: villages”
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Three page paper. Talks about the leisure industry's many reasons for making people visit other countries. How they improve themselves time and time again. no additional sources
Filename: JLlei.rtf

Globalization and the Applicability of the Writings of Karl Marx
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A 7 page discussion of the relevance of the 'Communist Manifesto' to the present trend towards globalization. Emphasizes that political philosophies and cultures are blending due to a number of factors and that the writings of Marx and Engels are just as applicable today as they were in the past. Bibliography lists 5 sources.
Filename: PPmarxGl.wps

COMPETITIVE UPSCALE JEWLERS
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This 5-page paper compares the top jewelry/design houses -- Cartier, Bulgari, Tiffany and Harry Winston -- and discusses their histories, markets and when applicable, finances. Bibliography lists 7 sources.
Filename: MTjewlco.rtf

EXPORTS, LICENSES, JOINT VENTURES AND WHOLLY-OWNED SUBSIDIARIES
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This essay explains the difference between exporting, licensing, joint ventures and wholly-owned subsidaries, particularly as this pertains to doing business in foreign markets. Also included are benefits and disadvantages to each tool of market entry. Bibliography lists 3 sources.
Filename: MTexport.rft

AN ANALYSIS OF IMCLONE SYSTEMS, INC.
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This 8-page paper is a strategic analysis of pharmaceutical company ImClone Systems, Inc. The paper examines the history and background of the company, trends in the pharmaceutical industry, SWOT and concludes with recommendations to keep the company on track. Also touched on is ImClone's current negative publicity. Bibliography lists 3 sources.
Filename: MTimclon.rtf

Critique Paper & Gro Dynamics
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A 7 page paper. This paper is a term-end critique of projects completed and what was learned. Four areas are discussed: communication, leadership and decision making. The writer discusses how these are demonstrated and the barriers to each. There is then a discussion of group dynamics and how successful groups are formed. Bibliography lists 6 sources.
Filename: PGcri4.wps

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