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Papers On Miscellaneous Issues In Business
Page 148 of 288
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Land Rover Discovery SUV: Harvard Case Study
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A 17 page paper. This paper presents a report and recommendations for positioning the Land Rover Discovery 4x4 SUV in the American market, which is currently dominated by Ford Explorer, Jeep Grand Cherokee and Chevrolet S-10 Blazer. An introduction provides background on the progress of the company and the Discovery. A massive amount of data are then synthesized to present comparisons of the Discovery with its most formidable competitors in this market. More data are analyzed to determine a customer profile as well as what consumers look for in an SUV when selecting one and how they use the vehicle once they have made the purchase. Based on these analyses, a positioning recommendation is made and a budget is presented for the different aspects of the marketing campaign. 5 Tables are included. Bibliography lists 1 source.
Filename: PGlndrv.rtf
Language Diversity In UK Businesses
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A 14 page paper. Less than one percent of the entire British work force is identified as ethnic minority. Even so, companies whose employees represent more than one culture and language will sometimes be faced with language barriers. To fully understand the obstacles language can present, it is also necessary to have a basic understanding of the cultures involved. The focus of this paper is on businesses in Britain that have Chinese employees. Because culture and language cannot be separated, the discussion also includes comments on the British and Chinese cultures. The essay ends with recommendations for overcoming language barriers in the workplace. Bibliography lists 11 sources.
Filename: PGukchl.rtf
Las Vegas for Meetings and Conventions
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A 5 page paper "selling" Las Vegas as
an appropriate venue for meetings and conventions. In today's meeting and convention
environment, there is no better destination than Las Vegas. Most visitors formerly came to Las
Vegas for its gaming, but that number has declined to slightly more than half while gamers'
business has continued to grow. Las Vegas is among the most popular sites for meetings already.
The great availability of space and services fosters an environment that attracts increasing
numbers of meetings, and those increasing meetings in turn ensure that ample space and support
services will remain accessible. Bibliography lists 5 sources.
Filename: KSLVconv.wps
Lawrence Sports Inc.; Executive Summary
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This 3 page paper is an executive summary for a case study supplied by the student. The case concerned a Lawrence Sports Inc., a company facing a cash flow problem due to the lack of working capital management. The bibliography cites two sources.
Filename: TElawrence.rtf
Laws and Regulations in Insurance Practice in Maryland, Delaware and Pennsylvania
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A 13 page paper discussing the laws and regulations that govern insurance sales in these three states. Each of the states requires 24 credit hours for permission to take the initial licensing examination, and each requires 8 annual credit hours of continuing education to maintain licensing on an ongoing basis. Delaware's initial license lasts for three years, but after that it requires biannual license renewal along with Maryland and Pennsylvania. Bibliography lists 11 sources.
Filename: KSlawInsSls.rtf
Leadership - Australia: Tutorial
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A 5 page paper that addresses the issue of the need for effective leadership for business success. The writer discusses the fact that it is very difficult to define leadership but there are skills, characteristics and traits that describe an effective leaders. Some of these are outlined. The Superleader is also discussed including the results of a study that investigated the effects on workers. The paper begins with tutorial comments. Bibliography lists 5 sources.
Filename: PGldraus.rtf
Leadership - Self-Assessment
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A 4 page paper. Using self-assessment scores provided by the student, the writer analyzes the individual's leadership characteristics and makes recommendations for improvement. Bibliography lists 3 sources.
Filename: PGldsf3.RTF
LEADERSHIP ANALYSIS FOR GENE ONE
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This 7-page paper discusses leadership and the need for change through the fictitious Gene One company. The paper discusses various types of leadership as well as steps for change. Bibliography lists 2 sources.
Filename: MTgenonany.rtf
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