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Papers On Medicine, Medical Issues, & Pharmacy
Page 160 of 299

Marijuana Should be Legal in Medical Applications
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This 3 page paper argues that marijuana should be legal in medical applications, and considers such things as advantages, disadvantages, costs and who could benefit from it. Bibliography lists 5 sources.
Filename: HVMJLegl.rtf

Mark Jerome Walters’ “Six Modern Plagues and How We Are Causing Them”
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A 4 page paper which provides an overview and reaction to Mark Jerome Walters’ work “Six Modern Plagues and How We Are Causing Them.” No additional sources cited.
Filename: RAplge.rtf

Market Structure of Home Health Care Services
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This 7-page paper discusses the market structure in which the home health care industry in the U.S. and some of the issues and economic indicators surrounding it. Bibliography lists 4 sources.
Filename: HVHomHlt.rtf

Marketing Environment - Pharmaceutical Industry
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A 5 page paper. When developing marketing plans, companies must consider the marketing environment. There are six categories in the environment. These are identified and two are selected as focal points for this essay. Specifically, Social and cultural forces/consumer behavior and Competition are explained and discussed as they impact the pharmaceutical industry. The industry is described as one that is fiercely competitive. How these forces are related to this industry is explained. Bibliography lists 9 sources.
Filename: PGmkten.rtf

Marketing Home Health Care
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A 5 page paper discussing the growth in demand for home health care services and the effects of the continuing labor shortage for such service. The paper reports on an interview with a local marketer of home health services and a visit to a facility within the community where information on home health service is available. The most trying aspect of finding a home health provider from the customer's standpoint still is affordability and third-party payer's willingness to contribute to the expense. Bibliography lists 7 sources.
Filename: KShlthCareMkt.wps

Marketing Pediatric Home Healthcare Services
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This 3 page report discusses some basic principles of marketing and their application in the framework of a hospital offering pediatric home healthcare. It is essential that the health care organization fully understand every possible aspect of the consumers they want to serve, what services they can offer, and how they will promote such services. Bibliography lists 5 sources.
Filename: BWpedia.wps

Marketing Plan for PhysicianOffice Software
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A 13 page marketing plan for management and billing software designed for physicians' private practice offices. The health care industry continues to writhe through its evolution away from the structure in which it has operated for more than a half century. As it continues to change and evolve, former opportunities decline and new ones arise. One of those new opportunities is as a software provider for physicians' administrative duties ranging from managing patient records to providing full office administration. PhysicianOffice is a company operating in that area and can bring immense benefit to its customers. Includes industry analysis, marketing mix discussion, budgets and timeline. Bibliography lists 7 sources.
Filename: KSmktgPlPhysOff.rtf

Marketing Plan: Mobile Women's Wellness Center
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A 15 page marketing plan for a new concept in women's health care. WomensHealth is a startup women's wellness center providing service primarily from a mobile office that will travel to office buildings, factories, malls and anywhere there is a concentration of women needing fast and affordable access to basic health care as well as to a wide variety of health care screening tests. WomensHealth will conduct individual patient education sessions with women, and will hold classes for small groups. PowerPoint® presentation available. Bibliography lists 8 sources.
Filename: KSmktgPlWomWell.rtf

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